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TESTIMONIALS

"I would like to thank you once again for all your help in finding placement for my dad. You did a wonderful job and it took a load off me. It's good to know that there are people and places that are here to help in a time like this. You couldn't have done a better job. I will always keep A Place for Mom in mind so that if I know of someone that needs help in finding a place for their Love one. Thank you from the bottom of my heart, continue to be a blessing to others, because you are truly a blessing to me and my family."

-- Cheryl H.

"Thank You. Thank You. Thank You. The information and advice you gave me made the search and decision much easier. My Grandparents and I visited three places this weekend and have chosen Newseasons at Mt. Arlington. The place is great and Diana and the staff are really nice. If all goes well they should move in this Friday. "

-- James K.

For Immediate Release
Attention: Assignment Editors
Contact: Tracey Fitzgerald
Director of Public Relations
(206) 802-1578
media@aplaceformom.com

Online CRM created by A Place for Mom, Inc. is now the most widely used Lead Tracking System in Senior Housing Industry; You've Got Leads! tops 2,000 users.

Online CRM created by A Place for Mom, Inc. is now the most widely used Lead Tracking System in Senior Housing Industry; You’ve Got Leads!TM tops 2,000 users.

Seattle, WA - A Place for Mom, the nation’s largest eldercare referral network, announced today the addition of the 2,000th user on the company’s You’ve Got Leads online lead tracking system. The system is designed specifically for the Senior Housing industry to help companies better manage their relationships with prospective customers and their families. It enables companies to follow up more effectively and close more sales, thereby increasing occupancy. The product is used by 7 of the top 10 assisted living companies in the US including Emeritus, Alterra, SunWest, Merrill Gardens, LeisureCare, Southern Assisted Living, Senior Lifestyles, Senior Services of America, Beacon and EPOCH. You’ve Got Leads is also used at the largest skilled nursing company in the US, Beverly Healthcare.

"The word is out about You’ve Got Leads!" Said Pamala Temple, CEO of A Place for Mom, Inc. "What has been a great product known to only a few top companies in the industry, has now become the most widely used lead tracking system in Senior Housing. Our customers are seeing the system help increase census and improve the bottom line - that’s what has made You’ve Got Leads! number one."

"You've Got Leads! helps us manage the success of our people in our communities." Said Chris Hollister, CEO, Southern Assisted Living. "We can be anywhere, anytime and get the data that we are looking for, whether it is about one property or roll up reports about all of our properties. You've Got Leads! has helped us manage our business better and concentrate on our main sales focus, building our census."

"You’ve Got Leads! gives us the ability to effectively track and manage our leads and referral sources." Said John Evans, Chief Operating Officer, Senior Lifestyle Corporation. "Having previously used You’ve Got Leads! with another company for 3 years I was extremely pleased when I arrived at Senior Lifestyles to find it up and running. At a glance I know what is happening with our sales efforts. In a short time it has allowed me to help the team focus and get the most out of our efforts while moving the sales process to another level."

"Since we implemented You’ve Got Leads!, we are better able to target a prospective resident’s desires, and follow up with them in a consistent, timely manner which ultimately results in a successful sale." Said Katie Burckhardt, VP of Marketing & Sales, Merrill Gardens. "I have worked with other sales management programs, directly and as a manager. You’ve Got Leads! is the most user-friendly, industry specific program I have used."

You’ve Got Leads! has big advantages over other online CRM systems like Salesforce.com. Assisted Living communities, Skilled Nursing and Home Care providers can be productive immediately on this system; there’s no need for expensive, time-consuming customization or costly training sessions. You’ve Got Leads! uses industry-specific terms throughout the system and standard industry-specific reports so marketing directors and admissions coordinators can start adding value and increasing occupancy right away. And because it is an online system, it is simple to roll-out; an entire company can be deployed in a matter of days.

About A Place for Mom
A Place for Mom is the nation's largest elder care referral network serving families who are searching for care options for elderly loved ones. A Place for Mom has over 12,000 long-term care communities in its referral network such as assisted living, nursing homes, Alzheimer's care, residential care homes, retirement communities, and home care options. Families can review detailed information about their local elder care providers online, and get free personal, professional assistance by telephone from one of 300 local eldercare advisors. A Place for Mom's referral network of long-term care providers covers more than 3,000 cities in the U.S. For more information, visit www.aplaceformom.com or call 1-866-333-3110.