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-- Nina T.
Found Assisted Living in Mesa, AZ

"Thank you for all your help. It is so nice to know there are caring people like you out there to help. We will certainly keep you in mind when it becomes necessary to put her in a nursing home long term."

-- Elizabeth B.

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-- Jill B.

For Immediate Release
Attention: Assignment Editors
Contact: Sarah Mayer
Marketing Director
(206) 802-1512
sarahb@aplaceformom.com

A Place for Mom Selects Dawn Wighton as Market Development Coach for the Northeast Region

A Place for Mom Selects Dawn Wighton as Market Development Coach for the Northeast Region
Senior Housing Industry Veteran Joins A Place for Mom, the Nation's Largest Senior Care Referral Service

Seattle, WA – November 12, 2008A Place for Mom, a nationwide senior care referral service for care options such as assisted living and nursing homes, selected Dawn Wighton to be a market development coach. Wighton brings 15 years of direct sales and executive management experience to the company. She will be responsible for managing and growing the northeast region team of eldercare advisors.

"The successful growth of A Place for Mom is credited to our dedicated team of Eldercare Advisors who work with thousands of families each month. I'm confident that Dawn's industry experience, management track record and passion for assisting seniors will be leveraged to fuel our mission of helping every family find the right elder care solution for an aging loved one," said Pamala Temple, president and founder of A Place for Mom.

Prior to joining A Place for Mom, Wighton was the eastern division sales manager at Brookdale Senior Living where she managed the sales efforts of over 160 assisted living and retirement communities across 12 states. Before her eight years at Brookdale, Wighton spent six years in various sales and marketing positions within the senior housing industry. Wighton received her Bachelor of Arts degree in Business Management from Lynchburg College and her Masters of Science in Psychology from Holy Family College.

About A Place for Mom
A Place for Mom is the nation's largest elder care referral network serving families who are searching for care options for elderly loved ones. A Place for Mom has over 12,000 long-term care communities in its referral network such as assisted living, nursing homes, Alzheimer's care, residential care homes, retirement communities, and home care options. Families can review detailed information about their local elder care providers online, and get free personal, professional assistance by telephone from one of 300 local eldercare advisors. A Place for Mom's referral network of long-term care providers covers more than 3,000 cities in the U.S. For more information, visit www.aplaceformom.com or call 1-866-333-3110.